The Customer Success Newsletter
The Customer Success Newsletter is a weekly curated collection of 4 helpful articles from around the world of Customer Success.
This week we guide ourselves through onboarding, challenge our customers, create an ICP, and look at the ROI of CX
Onboarding is a critical process in Customer Success.  One which is full of constant communication, feedback and performance measurement.  Emma Dupon of Amity gives us a guide to ensure we are armed to nail this vital step in a customer's journey.
Curation has it's perks as I (via Natero) wrote about how challenging your customers habits, goals, and expectations  can have a positive impact on retention and growth.

Emily Bauer of Propeller's guide will teach us how to create an ideal customer profile so we can find and target the high-quality leads our company needs. 

Learn from Sophia Bernazzani of Hubspot's infographic on the ROI of creating a good customer experience.

In Other News:  Why would the owner of Cartier destroy $437 million worth of watches?
This newsletter is curated by Alex Bakula-Davis for your reading and Success pleasure. If you have any content you'd like to submit, suggestions, or just want to talk Customer Success, drop me a line at abakuladavis@gmail.com!
Alex Bakula-Davis · 301 Howard St. · San Francisco California (CA) 94105 · USA
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